The Park City-based United States Ski and Snowboard Association has sued one of its sponsors in federal court claiming the defendant owes the ski and snowboard team money. The lawsuit comes on the heels of the Vancouver Games where U.S. skiers and snowboarders won more Olympic medals than they ever have before.
The USSA claimed in a complaint filed Feb. 26 that Massachusetts-based Action Sports, Inc., has not paid the USSA a $175,000 sponsorship fee and a share of the advertising revenue generated by the company.
Action Sports “owns and hosts technology, including the [Web site] www.go211.com, which enables viewers to watch footage of athletic competitions, including snowboarding, skateboarding, surfing and biking,” the lawsuit states.
According to the complaint, the USSA and Action Sports executed a sponsorship and licensing contract in November 2008. Because Action Sports became a USSA sponsor, the company’s logo was advertised in some ski team marketing material.
Action Sports was granted a license to broadcast and distribute footage and content related to some USSA events and athletes, according to the 10-page complaint.
Action Sports, which also used USSA trademarks on its Web site, has not paid the USSA the sponsorship costs, ski team officials claimed in the lawsuit.
“USSA receives no federal funding, and instead raises funds to support its athletic mission by seeking donations from individuals, by licensing its trademarks to corporate sponsors, and through events,” the lawsuit states.
USSA has registered its “US Snowboarding” logo with the Utah Division of Corporations and Commercial Code and has an application pending with the U.S. Patent and Trademark Office, according to ski team officials.
USSA uses a logo with the initials ‘U’ and ‘S’ separated by a star and the word ‘Snowboarding’ underneath the letters, the lawsuit states.
“The US Snowboarding logo is distinctive, so that its unauthorized use is likely to cause confusion,” according to the complaint.
The lawsuit accuses Action Sports of breach of contract, unjust enrichment and trademark infringement.
“[Action Sports] is infringing on USSA’s US Snowboarding logo by continuing to use it to advertise its [Web site] and by continuing to use USSA’s content and footage,” the lawsuit states.
USSA is seeking damages and attorney fees in the complaint, which was filed in U.S. District Court of Utah. The group has also asked the judge to stop Action Sports from using “any materials containing USSA’s trademarks, footage and content.”
A spokesman for the USSA did not comment about the case when reached Monday. A representative for Action Sports could not be reached for comment.
